Training video production has a range of benefits. The two most popular use cases can be summed up as follows: Customer training/onboarding video Employee training video production Customer training/onboarding videos make sure that people have a seamless experience with your brand after they’ve made a purchase. This greatly reduces the risk of buyer’s remorse and ensures that your customers are getting the best use out of your products/services. Now, let’s talk about employee training videos. Employee orientation and onboarding is a time-consuming process and often involves hours of hands-on training. And whenever there is a new employee, the process must begin anew. During the pandemic, it became abundantly clear that a new approach was needed to train and upskill employees. That’s where employee training videos come in. They can be stored in a resource library, shared easily, and referred to whenever the need arises.